Targeted Digital Campaign
We will create and execute digital marketing campaigns on social media platforms (Facebook and Instagram), targeting young Jewish adults and driving them directly to videos in the series.
Unpacked For Educators
The video series and accompanying educational resources will be available on the Unpacked for Educators website, to a global cross-denominational network of Jewish schools and organizations. In 2019 nearly 27,000 students watched our films.
Public Relations Campaign
The initial launch will be promoted by a public relations campaign in high reach publications across Jewish media outlets.
OpenDor Media Partner Organization Participation
We will leverage our email database to share the series with Jewish organizations seeking to bring meaningful
content to their constituents.